</Visual identity and navigation for the electrifying celebration marking Exness' 15th anniversary in the historical Kolla factory (Limassol, Cyprus)__
__Cyberness is a model of a finely tuned future, a sensual theater of intelligence and ethical connections between economies, machines and people. A huge number of talented people got together to develop and express concept of this model through the possibility to immerse in cyberness world through several routes. Each direction has its own visual identity, its own style, emotional experience, fancy characters and performances.
Throughout the journey, every person is accompanied by an expressive authentic experience conveyed through dramaturgy, infographics, navigation and multi-layered design built on a symbol of the rising sun and meaning excitement of beginning – with a new vision of cybernetics aesthetics and romantic punk./>
#holisticbrandlabdesign 2023
>EVENT ORGANISED AND PRODUCED
BY kolla.com
_CYBERNESS IDENTITY TEAM:
_CREATIVE DIRECTOR
Dmitry Melkin
_ART DIRECTOR
Anastasia Igolnikova
BY kolla.com
_CYBERNESS IDENTITY TEAM:
_CREATIVE DIRECTOR
Dmitry Melkin
_ART DIRECTOR
Anastasia Igolnikova
_CREATIVE PRODUCER
Olga Tarabarina
_DESIGNER
Anastasia Igolnikova / Polina Koroleva
_STRATEGY CONSULTING
Natalia Kravchenko
_DRAMATURGY & COPYWRITING
Dmitry Melkin / Ekaterina Avgusteniak
media art production_
Curiosity Media Lab
Curiosity Media Lab
_PHOTOGRAPHY & VIDEO
by Kolla__//